Center for Media and Interactivity (Zentrum für Medien und Interaktivität, ZMI)
|Institution||Center for Media and Interactivity (ZMI)|
|Topics||Studies on media culture, mediatisation, digitalisation, interactivity of digital media|
|Orientation||Research relating to media culture with an interdisciplinary orientation|
The Center for Media and Interactivity (ZMI) at the Justus Liebig University (JLU) is an interdisciplinary research centre with an orientation on media culture, which conducts applied and practical basic research on media-related issues. It focuses on the term interactivity and the varied aspects of interactive digital media in society, politics, economy, culture and science.
Two topics have been determining the focus of research of the ZMI in the past years: the impact of mediatisation on communicative cultural techniques in the project “Cultural Techniques and their Mediatisation” and the effects of digitalisation on scholarly communication in the research association “Interactive Science – Internal Scholarly Communication via Digital Media”.
Since 2012, the research focus has shifted to the projects “GeoBib” and “news to use”. The project “GeoBib” deals with establishing a georeferenced online bibliography of early German and Polish-language Holocaust and concentration camp literature (1933-1949). “news to use” examines whether and how regular newspaper reading educates young people during their professional education.