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Wegweiser mit Globus und zwei EU-Koffer© Goethe-Institut, Illustration: Tobias Schrank

The Concept

Once you’ve formed your team, you can start thinking about an innovative itinerary. The concept consists of two parts. The first part provides a detailed description of your environmentally friendly circular tour to the mentioned stops. The second part describes a communications strategy with which you aim to make as many people as possible aware of your journey and to sustainable mobility. The entire concept must be written in German and submitted digitally. 

Jugendwettbewerb #oekoropa

Europe-wide youth competition on sustainable travel

Part 1: The Tour Route

Plan a climate-neutral tour from your hometown to the trio capitals of the EU Council Presidency (Berlin, Lisbon, and Ljubljana).

  • Whether by train, on horseback, by bike, or virtual – there are no limits to your ideas! All sustainable means of transport are allowed.
  • Develop ideas about what sort of accommodations are suitable for an environmentally friendly journey and to what extent you can take local conditions into account.
  • Make sure that your travel concept is detailed, feasible, and economical.

Part 2: Gain an Audience

Once you’ve planned your climate-neutral circular tour, the second quest consists of planning the communication measures you’ll use to reach as large an audience as possible and convince them of the advantages of your journey:

How do you get people excited about ‘sustainable travel’? What activities can you use to generate attention in Berlin, Lisbon, and Ljubljana? What channels will you use to document your travel experiences?

  • Draw up digital and analog means you can use to share your journey with a broad, absolutely also local audience. Examples for this include a travel blog, a social media campaign, a film, and/or a high-profile event that you conduct at the travel locations. Please coordinate with your local Goethe-Instituts regarding your events in Berlin, Lisbon, and Ljubljana.
  • Increase your radius by using the hashtag #oekoropa.
  • The quality and scope of your interaction with the public on site and in social media channels will be assessed. The jury will also assess the teams’ persuasiveness on issues related to climate-neutral mobility and a European sense of belonging.


#oekoropa: General conditions of participation ©Tobias Schrank

General conditions of participation

Each team consists of 3 to 4 pupils aged between 16 and 19 years.


#oekoropa: Anmeldeformular © Goethe-Institut, Illustration: Tobias Schenk

Registration form

The concepts, written in German, must be submitted with a registration form and signed Conditions of Participation. The deadline is 1 October 2020.

Lolli © Goethe-Institut, Illustration: Tobias Schrank


In addition to unforgettable experiences, attractive prizes await you when you take part in the #oekoropa youth competition.

#oekoropa: Jury © Goethe-Institut, Illustration: Tobias Schrank


A jury of experts will decide the winners of the Sustainability Prize in October 2020.

#oekoropa is a project by the Goethe-Institut, supported with special funds from the Federal Foreign Office for the German EU Council Presidency 2020.