Lecture Digital Transformation Strategy - For Businesses and Individuals

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Fri, 25.01.2019

Library MMB

K. Dubash Marg, Kala Ghoda
400001 Mumbai

A Session with Amrutanshu Nerurkar, Consultant, columnist; Master of Technology Management, IIT Bombay

Today every business, irrespective of whether it is into product development or into service delivery, is becoming digital. Sensors and software are making the products smarter than ever before. Better data about who uses those products and in what ways is improving business processes. The social web is shaping up how customers find, interact with, and consume those products. Overall, the digital transformation is severely impacting the way in which businesses interact with their customers and deliver their services. But is the impact only limited to businesses? Not really!

In this session, the focus will be to understand why digital transformation is the need of the hour, not just for the businesses but also for individuals. With a case study based approach, we will analyse what sets digital companies apart from traditional businesses, what are the pillars of digital transformation, what are the current megatrends of the digital transformation and key takeaways for the "digital" workforce of tomorrow. Most importantly, we will realize how the digital transformation will change how we live, work, play, and learn.