Cav’ Creative Economies is a Goethe-Institut initiative that comprises the two projects Cav’ Platform and Cav’ Township. The programme aims to contribute to the creative and cultural industries in South Africa, through enabling creative organisations and small businesses towards income generation.

Township

The Cav’ Township project develops and implements enabling strategies for young creative people in townships. It promotes and supports local cultural and creative hubs, in order to address unemployment and income generation.


Cav’ Townships – Drone Divas Programme

Drone Divas is a women-only drone training programme of Goethe-Institut’s Cav’ Townships project in partnership with AB4IR Hub. The training programme is for township-based women (Mabopane and surrounding areas) between the ages of 18 and 35 offering practical training in Drone operation, coding, cinematography, and introduction to entrepreneurship including design thinking and business model canvas.

The programme will run between September and November 2021, training a total of 20 women over 2 months. A further 10 successful women, chosen on merit in the training programme will be placed in creative drone operation businesses/companies for a further three months. They will receive stipend support throughout the internship period in selected partner companies that could potentially employ the participants beyond Drone Divas programme.


Cav’ Townships – Pusha Entrepreneurship Training Programme 2021

In 2019, the Cav’ Townships project in partnership with Emzingo developed a Business Toolkit targeted at creative entrepreneurs at ideation stage. This toolkit is meant to support creatives in understanding early stage entrepreneurship and in accessing incubation support.

In 2021, the Cav’ Townships project in partnership with township-based hubs will train 80 creative entrepreneurs in four cohorts of 20 participants each, between May and September using the Business Toolkit.
 
Entreprenerdy is an entrepreneurship support platform where the Business Toolkit will be hosted and delivered to each cohort in 21 days of training. Mentorship and training will all take place on the Entreprenerdy/Cav’ Townships white label platform designed for the Business Toolkit training (goethe.entreprenerdy.com). Mentors will be trained and certified by Entreprenerdy during the week preceding the 21-day training. Each participant will receive a stipend to implement small resilience measures in their business based on guidance from their mentors. These may include registering the business, establishing an online presence, purchasing data/internet for marketing and sales or creating a small prototype.
 
To achieve fairness and transparency in the participant selection process, a three member jury has been appointed to set criteria and select successful participants. Members of the jury will be a representative of the partner hub.
 
All selected entrepreneurs, mentors and jury will convene for a day of pitching after the training programme. Entrepreneurs will pitch their businesses incorporating tools and learnings of the 21-day training for a place in the Ekasi Labs incubation programme.  

Platform

The Cav’ Platform contributes to existing efforts in the creative and cultural industry (CCI). Through Forums based on research and a virtual platform, Cav Platform provides a space for dialogue, networking, information and resources sharing.

 

About the project “Cultural and Creative Industries”

The project “Cultural and Creative Industries” is implemented by the Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH on behalf of the German Federal Ministry for Economic Cooperation and Development (BMZ) and in cooperation with the Goethe-Institut. It improves employment and income opportunities for creative professionals in six partner countries; Lebanon, Jordan, Iraq, Kenya, Senegal, and South Africa and operates mainly in the music, fashion, design and animation sectors. In addition to promoting the development of entrepreneurial, digital, creative and technical skills through training programmes, the project aims to strengthen the framework conditions and the ecosystem of the cultural and creative industries.

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