Communication & Social Media Expert

At the Goethe-Institut Palestinian Territories
Volume of employment: 50% (part-time)
Monthly pay according to project budget in line with local salary scale

We are seeking a highly motivated and skilled communication and social media expert to join the Mishkal project, "Perform, Produce, Design: Reviving Cultural Heritage, Artistic Expression, and Creative Industries." Based at the Goethe-Institut in Ramallah, this role will play a pivotal part in promoting the project’s mission to foster a sustainable creative economy and strengthen cultural identity in Palestine.

The Mishkal project “Produce, Perform, Design” aim is to contribute to the promotion of a more sustainable creative economy and common cultural identity that supports diverse artistic and cultural expressions and heritage. The program will leverage Palestine’s rich cultural heritage and cultural creative sector to drive economic and social revitalization in an increasingly fragmented and fragile society. Its specific objective is to support Palestinian cultural entrepreneurs, independent creatives, cultural agents, and artists including in more marginalized areas, to build artistic production capacity, networks, collaborate and develop markets.

The programme is composed of three major arts and cultural results areas: (a) Site-Specific Performance Festival and (b) Arts Residency Programme in cultural heritage sites, and (c) Palestinian Design Month. These interventions will help partnerships, exchanges, and exhibitions, in particular with Europe, to grow, supporting and extending Palestinian’s cultural identity and cultural heritage reputation, as well as enabling women and young cultural actors to have opportunities to grow their practice, professionalize, and capture new showcasing, networking, or economic opportunities. Working with Palestinian and European partners and sponsors, the programme will support the visibility and preservation of tangible and intangible cultural heritage (such as historic sites, crafts, and storytelling amongst other practices), diverse artistic and cultural expressions, and cultural creative industries (CCIs) especially in the design sector.

The Communication and social media consultant will be responsible for developing and implementing communication strategies to promote Mishkal projects. Their key duties will include overseeing both internal and external communications, creating and curating content, and fostering relationships with project stakeholders. The consultant is expected to deliver the following responsibilities:

Strategic Communication Planning and Execution

• Develop and execute communication strategies to promote the Mishkal project to stakeholders, in alignment with the Goethe-Institut and EU Communications and Visibility Manual.
• Create and manage engaging content to highlight the project's outputs across various social media platforms.
• Collaborate with both internal teams and external partners to ensure a cohesive and aligned communication approach.
• Identify and address potential communication challenges or public relations issues in a timely manner.

Content Development and Digital Communication

• Produce, edit, and manage high-quality content for diverse platforms, including social media, websites, blogs, newsletters, and promotional materials, ensuring alignment with project objectives.

Public Relations, Media Relations, and Outreach

• Foster and maintain strong relationships with the project’s community, stakeholders, and partners.
• Organize PR events to showcase key project milestones and increase visibility.
• Engage with journalists, bloggers, and influencers to secure media coverage.
• Draft and distribute press releases, handle media inquiries, and track media coverage.
• Collaborate with external agencies and vendors to implement targeted marketing campaigns.
• Develop and execute crisis communication plans to manage potential emergencies or negative publicity.
• Monitor media coverage regularly and report on the reach and effectiveness of communication efforts.

Social Media Strategy and Engagement

• Oversee social media platforms, responding to followers promptly and professionally to foster engagement.
• Analyze performance data and prepare reports to evaluate content effectiveness.
• Collaborate with team members to gather insights and produce high-quality content.
• Stay updated on the latest trends in digital marketing and cultural communication.

Brand Identity and Visual Communication
Ensure consistent messaging and visual identity across all communication channels to maintain a cohesive project brand.

Collaboration, Coordination, and Stakeholder Communication

• Work closely with the project manager, partners, and stakeholders to ensure a unified communication approach.
• Maintain regular communication with beneficiaries, providing updates and addressing inquiries as needed.
• Coordinate with external service providers (graphic designers, translators, photographers, etc.) to ensure timely and quality content delivery.
• Collaborate with the M&E team to document and share success stories and impact narratives.

Event Planning, Promotion, and Documentation

• Plan and execute promotional campaigns for events and exhibitions, including online and offline initiatives.
• Ensure comprehensive documentation of events, including photography, video, and interviews, for media distribution and social media sharing.

• Bachelor’s degree in communication, marketing, or a related field.
• At least 3-7 years of experience in communication, preferably in the cultural or development sector.
• Strong knowledge of Palestinian cultural heritage, creative industries, and artistic practices.
• Proficiency in Arabic and English (German is an asset).
• Advanced skills in social media management and content creation.
• Demonstrated ability to manage multiple tasks, meet deadlines, and work effectively in a multicultural environment.
• Proficient in Microsoft Office Suite (Word, Excel, PowerPoint), as well as familiarity with collaborative platforms such as Trello or Asana
• Excellent organizational, communication, and interpersonal skills.
• Commitment to promoting cultural diversity, inclusivity, and sustainability.
• High resilience, team working skills and social skills.
• Intercultural communication skills 
• Self-motivated and ability to work under pressure.
• Ability to work independently.
• Holds Palestinian or Jerusalem ID or permanent residency in Palestine.

The Goethe-Institut Ramallah offers a work environment with a well-established, experienced, and competent team.
 
The Goethe-Institut is the cultural institute of the Federal Republic of Germany with a global presence. We facilitate international cultural exchange, promote access to the German language and support the unimpeded development of culture and science.

(1) Please fill in your information using the following link: 
https://forms.office.com/e/smRqP1FTdV
 
(2) and SEND your motivation letter, CV, and at least two to three references to: mishkal-ppd@goethe.de with the subject: “PPD-Communication Consultant - Your Name”  
 
The deadline for submission is Nov 20, 2025.

Applications without complete documents cannot be considered.
Only shortlisted candidates will be notified