More and more people are choosing sustainable options when they travel. Germany is ideal for the environmentally conscious holiday.
Over a hundred years ago, Irish author Oscar Wilde wrote about the benefits of travel: "Travel improves the mind wonderfully and does away with all one’s prejudices.” This is still true today, which can leave travellers facing a modern dilemma. As cosmopolitan and responsible people, we want to see as much of the world as possible, but we don’t want to contribute to its destruction. The rise in tourism is already harming the environment in many places, like Mallorca where the beaches are shrinking as rising numbers of tourists accelerate sand loss, and Venice, where the lagoon’s ecological balance is threatened by incoming cruise ships. But there is another way, and you can sate your wanderlust for foreign lands while leaving nothing behind but environmentally friendly footprints.
Delicious organic fare and architecture inspired by nature
In 2016, Franziska Diallo and Judith Hehl founded the Good Travel agency in Berlin. They specialise in helping customers plan an environmentally friendly European holidays to destinations selected for buildings that blend in with the environment, regional and fresh organic cuisine, and social and environmental sustainability. Diallo and Hehl have noticed an ongoing trend in Germany toward responsible travel: "Demand for sustainable products is increasing in almost every industry: energy, food, fashion, cosmetics, and travel too. As early as 2014, the German Environment Ministry estimated that around 30 percent of all Germans were booking sustainable holidays. This corresponds to approximately 16.5 million people and a total turnover of almost 13 billion euros in the travel industry."
Cologne travel blogger Daniela Klütsch has also written about sustainable travel for years. Her Landlinien blog clearly reflects the uptick in interest for sustainability holiday trips, and reader response is greatest for posts that look at environmentally friendly, short time-outs in Germany and its European neighbours.
Fair travel and CO2-neutral flights
In Germany, more and more providers are responding to the rising demand for fair and CO2-neutral travel by focusing on ecologically and socially compatible tourism. Some of them have been filling this niche since the early 1990s. Holidaymakers who want to book their own trips can look to the various certifications and seals for guidance. The best-known ones include the CSR tourism certification from Forum Anders Reisen, the Stuttgart TourCert certification, Viabono’s award for environmentally and climate-friendly travel and the Blaue Flagge, which recognizes sustainable marinas and beaches. All look at a range of criteria, including whether hotels and accommodations use green electricity, save water and limit CO2, and whether employees receive fair pay and social benefits. Many associations even expand or improve on this list when certifying members.
How you get there is also a very important issue, since air travel in particular has an immense negative impact on the climate. If you cannot avoid air travel, Berlin-based atmosfair offers CO2-offsetting services to ease your conscience: Use their website to calculate your trip's carbon footprint, then balance it out by donating a corresponding amount of money to an organisation that protects the climate.
Germany is well worth a visit
Daniela Klütsch has travelled extensively, and has contacts throughout the tourism industry, especially with organisations that arrange environmentally friendly trips. She has noted that more and more cities and regions in Germany are responding to the desire for ecological travel, and highly recommends Germany as an environmentally conscious destination: "It is a wonderful place to hike and as far as accommodation and food are concerned, well ahead of the pack well in environmental awareness. Combining both – a rambling holiday at an organic hotel – is one of the most sustainable forms of travel I can think of."
Franziska Diallo also acknowledges, "sustainable travel is so easy in Germany. The infrastructure is good, so many destinations are accessible by public transport. Initiatives such as Fahrtziel Natur are working to expand the infrastructure in large protected areas as well, so that more remote regions can also be reached in an environmentally friendly way. There are so many exciting projects just getting off the ground, from sustainable city tours to organic hotels that grow their own vegetables. It is clear that more people are considering the environment, which we find really exciting."