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Son et Création au Senegal, Goethe-Institut DakarPhoto: Goethe-Institut Sénégal / Stéphanie Nikolaïdis

Cultural and Creative Industries in Senegal

The Senegalese cultural and creative scene has been very active for many years. Concerts are held in the capital Dakar and in the regions, new fashion creations are created every year, and innovative projects are launched to further advance the sector.

What measures could open up sustainable perspectives for young creatives in the cultural sector and the creative industries? Where can local partners be found for corresponding collaborations?

These are the questions that the Goethe-Institut Senegal is addressing with the "Cultural and Creative Industries" project.

After analyzing the current market situation of the cultural and creative industries, the Goethe-Institut Senegal offers sustainable training for professionals from various cultural fields, especially music, fashion and journalism.

The project “Cultural and Creative Industries” is implemented by the Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH on behalf of the German Federal Ministry for Economic Cooperation and Development (BMZ) and in cooperation with the Goethe-Institut. It improves employment and income opportunities for creative professionals in six partner countries; Lebanon, Jordan, Iraq, Kenya, Senegal, and South Africa and operates mainly in the music, fashion, design and animation sectors. In addition to promoting the development of entrepreneurial, digital, creative and technical skills through training programmes, the project aims to strengthen the framework conditions and the ecosystem of the cultural and creative industries.