The Goethe-Institut / Max Mueller Bhavan New Delhi is looking for offers for FREELANCE CAMPAIGN MANAGEMENT to conduct a crossmedial marketing campaign to promote its branch locations. The campaign should start by mid-February 2026 latest and include several marketing waves until the end of the year.
As Freelance Marketing Campaign manager, you are expected to fulfill the following:
- Conceptualize a crossmedial campaign to promote new course locations, including content, time frame, budget plan
- Suggest suitable outlets for the campaign content, including billboards, print ads, Social Media and others
- Create written and visual campaign content in English in accordance with the quality guidelines and corporate design of Goethe-Institut / Max Mueller Bhavan
- Coordinate with the respective teams at Goethe-Institut / Max Mueller Bhavan to plan date and time of publication of social media content
- Coordinate with respective vendors for media outlets outside of the Goethe- Institut / Max Mueller Bhavan-network, in close communication with the team at Goethe-Institut / Max Mueller Bhavan
- Suggest and create marketing material to accompany the campaign
- Document the campaign and its results
Requirements:
- Experience in conducting crossmedial campaigns
- Creative and innovative in approach, yet customer-oriented
- Fluent in English
- Reliable to deliver within set time frames
- Ability to submit regular invoices
What we offer:
- Ongoing assignments until the end of 2026, within an agreed upon framework
- Independent planning of your schedule
Please send your offer including:
- An updated resume and portfolio
- A filled in price list of several standard tasks; additions possible (see addendum)
- A sample rough outline of a crossmedial campaign plan for a hypothetical course location of Goethe-Institut / Max Mueller Bhavan in South Delhi including a cost structure for the outlines campaign elements via e-mail with the subject “Freelance Marketing Campaign Management” to bewerbungen-del@goethe.de. Submissions will be accepted until 09.02.2026, a decision made until 13.02.2026